Our Business

• Who We Are
• What We Do

Who We Are

Established in 1933, Hang Seng Bank is a world-class financial institution and the largest Hong Kong incorporated listed bank in terms of market capitalisation (HK$194.4 billion as at the end of December 2008).

In Hong Kong, we serve over one-third of the population through more than 210 service outlets, of which 106 are branches serving both personal and business customers. We also maintain a branch in Shenzhen for foreign currency wholesale business, branches in Macau and Singapore, and representative offices in Xiamen and Taipei.

On 28 May 2007, we established wholly owned subsidiary Hang Seng Bank (China) Limited, which operates a mainland China network of 34 outlets in Beijing, Shanghai, Guangzhou, Dongguan, Shenzhen, Fuzhou, Nanjing, Hangzhou, Ningbo and Kunming.

We hold a 12.78 per cent stake in Industrial Bank, a Mainland national bank headquartered in Fuzhou, Fujian province, and a 20 per cent stake in Yantai Bank, a city commercial bank in Shandong province.

Vision and Strategy
Our goal is to create long-term benefits for our key stakeholders by enhancing our position as a leading financial institution in Greater China. We are working to achieve this by maintaining a firm financial foundation, focusing on core business drivers, making the most of new opportunities and offering service that exceeds expectations.

What We Do

Customer Groups
Our business is structured into five groups.

Personal Financial Services
Personal Financial Services provides banking and wealth management services to personal customers. Banking services include deposits, credit cards, mortgages and other retail lending. Wealth management includes investment, insurance and private banking services.

Personal Financial Services contributed HK$8,410 million, or 52.9 per cent, to our profit before tax in 2008.

Commercial Banking
Commercial Banking manages middle market company and small and medium-sized enterprise (SME) relationships and specialises in trade-related financial services.

Commercial Banking contributed HK$2,470 million, or 15.6 per cent, to our profit before tax in 2008.

Corporate Banking
Corporate Banking handles relationships with large corporate and institutional customers.

Corporate Banking contributed HK$645 million, or 4.1 per cent, to our profit before tax in 2008.

Treasury
Treasury engages in balance sheet management and proprietary trading. It also manages the funding and liquidity positions of Hang Seng and other market risk positions arising from banking activities.

Treasury contributed HK$2,279 million, or 14.4 per cent, to our profit before tax in 2008.

Other
Other includes such items as management of shareholders’ funds and investments in premises, investment properties and equity shares.

Other contributed HK$2,074 million, or 13 per cent, to our profit before tax in 2008.

Important Message to Readers and Internet Privacy Policy Statement © Hang Seng Bank Limited