Through effective engagement with our stakeholders, we are committed to making our community a better place to live. Improving well-being and contributing to the development of an inclusive, upwardly mobile and environmentally conscious society will support our sustainable growth in the years ahead.
We team up with trusted local organisations to create corporate sustainability programmes that promote social mobility, entrepreneurism, positive life values and civic pride, particularly among young people.
Since 2008, we have invested nearly HK$274m in community development programmes in Hong Kong, including HK$31m in 2017. We also make non-financial contributions through volunteer service and by providing expertise and practical support to a wide range of social and environmental initiatives.
For details of community investment initiatives, please check out our latest Corporate Sustainability Report.
The aspirations, attitudes and abilities of youngsters in Hong Kong will shape the future direction of our city.
Our youth development programmes enhance employability, encourage entrepreneurism and help young people build future skills. Our aim is to empower and inspire younger generations to contribute to creating a compassionate, creative and economically successful society by giving them the tools and confidence to explore their potential and set high goals.
Hang Seng Table Tennis Academy
Since 1991, we have worked closely with the Hong Kong Table Tennis Association, donating more than HK$59m to promote table tennis as a healthy and fun activity among people of all ages and backgrounds.
In 2001, we pioneered the establishment of Hang Seng Table Tennis Academy (HSTTA), the first comprehensive programme for a single sport in Hong Kong, which now plays a key role in identifying and training top table tennis talent as well as encouraging participation in sport among the wider community. Close to 350,000 individuals have taken part in more than 6,300 activities organised by HSTTA over the years. Our celebratory programme to mark the Academy’s 15th anniversary was recognised with a Silver Award in the corporate social responsibility category at the 13th China Golden Awards for Excellence in Public Relations (China Golden Awards), organised by the China International Public Relations Association (CIPRA).
HSTTA run in partnership with the Hong Kong Table Tennis Association for more than 15 years, does more than help accomplished young players maximise their talent. The HSTTA also strives to foster a sense of civic engagement in its players, based on the strong belief that volunteering, helping those in need and promoting social responsibility are all vital to an athlete’s all-round development.
Hang Seng Call For Young Talent in Theatre
Exposure to the arts and opportunities for creative expression provide young people with space to explore social issues, communicate their aspirations and beliefs, and broaden their cultural horizons.
Launched in 2015 with Hong Kong Repertory Theatre, the Hang Seng Call for Young Talent in Theatre programme uses artistic performance as a tool for students to build self-confidence and develop a collaborative spirit. Following an open call that attracted a record 670 applications, 63 primary and secondary school students were selected to take part in the intensive acting, singing and dancing training programme, which concluded with four public performances of the original musical ‘Our Time, Our Hong Kong’ in August. A number of school performance workshops were also held in 2017 to give students at 10 schools the chance to showcase their talents to their teachers and peers.
The Hang Seng Call for Young Talent in Theatre programme received the Award for Arts Sponsorship at the Hong Kong Arts Development Council’s 2016 Awards for helping young people to develop positive personal attributes.
Hang Seng – HKFWS Youth Mediation Scheme
Run in partnership with the Hong Kong Family Welfare Society (HKFWS) since 2013, the award-winning Hang Seng – HKFWS Youth Mediation Scheme trains students to use mediation to resolve conflicts, strengthen relationships and enhance communication.
More than 1,400 senior primary students from 50 schools have been trained as Peer Mediators over the past five years. To help promote the scheme’s key themes to a wider audience, an illustrated storybook was published and distributed to all Hong Kong primary schools in 2016/17. We have continued to build on this initiative in 2017/18 with the introduction of storytelling sessions supported by Bank volunteers.