SimplyFund

Start fund investment with HKD 1 and take your first step on the road to wealth

Please read the Important Risk Warning.

Enjoy up to HKD50 cash reward for buying a fund via SimplyFund in Hang Seng Mobile App for the first time. Promotion code: "HAPPYFUN".

Quota of the offer is limited. Investment involves risks. Terms and Conditions apply.
Overview
overview

Experience a brand new fund investment journey with our one-stop platform, SimplyFund. Only a few steps needed to complete your transactions, it is simple and easy to invest and manage your portfolio through SimplyFund. Start accumulating your wealth with as low as HKD 0 monthly fees. Ready to take your first step? Experience with the latest Hang Seng Personal Banking mobile app version. View details

Key features

Start with HKD 1 via SimplyFund, and the first step of your fund investment journey is at your fingertips.

Simple and transparent fees with no limit for the number of transactions and no additional charges.

Monthly Average Portfolio Value Monthly Account Fee
Below HKD 5,000
HKD 0
HKD 5,000 to HKD 100,000
HKD 20
Above HKD 100,000
0.05%

For detail please refer to the information in “Fee” under “Useful links”

Covering Hong Kong, China and global markets, our diversified portfolio provides a range of equity funds, bond funds or balanced funds 1 to meet your investment needs.

Select funds available for subscription according to your needs and complete the transaction in a few steps through our easy-to-operate platform. Numerous short articles to explain different jargons and misconceptions in fund investment. First-time users can also complete transactions with ease.

Knowledge and insights

Start learning core investment knowledge with ease 2

Take a few moments to evaluate your Risk Tolerance Level 2

FAQs

General questions

You will need to hold a SimplyFund account for the service. To enjoy SimplyFund services, you need to register for Hang Seng Personal e-Banking, download our Hang Seng Personal Banking mobile app and have opened and maintained one of the following accounts:

  • Prestige Banking
  • Preferred Banking
  • Green Banking
  • Integrated Account
  • M.I. Kid Asset Builder Account
SimplyFund Account can be activated in just a few steps during your first fund trading transaction, or by clicking “Activate Account” on the SimplyFund Landing page or go to “SimplyFund Account Activation” under "Other Related Services" section of "Investment" in Hang Seng Personal Banking mobile app after logon. To trade investment funds online, customers are required to use Mobile Security Key or Security Device for authentication.

Please search and download the latest version of the Hang Seng Personal Banking mobile app through Google Play or App Store. If you do not have the accounts above with us, please make a reservation to open one at our branches first.

Communications relating to SimplyFund Account that are issued / sent by the Bank will be made available in electronic form only (e.g. e-Statements / e-Advices, Investment Funds e-Reports and e-Notices). No paper copy will be provided.

Fund Trading

The minimum investment amount is HKD 1 or its equivalent.

If we receive your order before the cut-off time of a fund, the order will be processed by us on the same day. Orders received after the cut-off time will be processed in the next dealing day. Please note that the order processing day may not be the fund's dealing day, depending on the fund's dealing frequency and whether it's a holiday in the relevant market, etc. Please also note that the cut-off time set by the Bank may be earlier than that set by the fund manager of the relevant fund and different cut-off time may be set in respect of applications through the Bank's different dealing channels. Please visit www.hangseng.com or contact our staff for details.

Yes, you may still make the relevant subscription, but on this occasion, your order will be processed in the next dealing day whether the orders are received by us before or after the originally scheduled cut-off time of the relevant funds on that day. It depends on the arrangement we have with the relevant fund houses. The next business day may also become a non-dealing day of the relevant funds and you should refer to the offering documents of the relevant funds for details.

After you placed an order, there will be a reference number on the Acknowledgement Page once we have received your instruction. You can use this reference number to check the order status in the "Order Status" page. You will also can get a SMS notification once your order has been executed.

You can make enquiries on your "Order Status" for up to 60 calendar days.

Normally, we deduct the investment amount from your chosen account within the same business day when we process your order. Therefore, please ensure you have sufficient balance in your account.

For buying funds, it normally takes a few working days to have the unit holding reflected. For selling funds, it normally takes at least a week to deposit the selling proceeds into your chosen account. The actual time required for completing the buying and selling processes varies from fund to fund.

Only specific funds are available for subscription with this account. If you would like to look for other fund choices, you may visit “Investment Funds” under the “Investment” section on the Hang Seng Personal Banking mobile app for more information.

Profit/ Loss

In respect of a fund, "Average Unit Price" means the average unit price at which the Ledger Holding Unit in the fund were acquired including but not limited to by way of buying, transfer-in, and/or merge-in. The relevant stamp duty and the relevant monthly account fee and account administration fee (if any) have not been taken into account.

Please note that the "Average Unit Price" is an estimated figure and for reference only.

Illustrative example

  1. 3 January

    Buying 300 units of Fund A with HKD 10 per unit. Transaction Amount = HKD 3,000
    After Transaction,
    Ledger Holding Unit (Units) = 300

    Average Unit Price = HKD 3,000 / 300 units = HKD 10

  2. 15 January

    Transfer-in 500 units of Fund A, where market price is HKD 9 per unit. Transaction Amount = HKD 4,500
    After Transaction,
    Ledger Holding Unit (Units) = 300 + 500 = 800

    Average Unit Price = (HKD 3,000 + HKD 4,500) / 800 units = HKD 9.38

  3. 26 January

    Selling 350 units of Fund A with HKD 9.5 per unit. Transaction Amount = HKD 3,325
    After Transaction,
    Ledger Holding Unit (Units) = 800 – 350 = 450

    Average Unit Price = unchanged (i.e. HKD 9.38)

  4. 30 January

    Transfer-out 300 units of Fund A, where market price is HKD 10 per unit. Transaction Amount = HKD 3,000
    After Transaction,
    Ledger Holding Unit (Units) = 450 – 300 = 150

    Average Unit Price = unchanged (i.e. HKD 9.38)

Note: The figures and information in the above illustrative example are hypothetical, and for illustrative purpose and reference only. It does not reflect the individual circumstances of any investors or the actual performance of any investment funds.

Fee and charges

The Monthly Account Fee is charged with reference to the Monthly Average Portfolio Value. The Monthly Average Portfolio Value is calculated by:

Total Sum of the daily portfolio value (HKD) / No.of days per calendar month

Depending on the Monthly Average Portfolio Value, the Monthly Account Fee would be as follow:

Monthly Average Portfolio Value Monthly Account Fee

Below HKD 5,000

HKD 0

HKD 5,000 to less than HKD 100,000

HKD 20

HKD 100,000 or above 0.05%

The accrued Monthly Account Fee from the first day of the month till the account closure date will be debited from your account (where applicable) on the 8th calendar date of the next month.


The Monthly Account Fee is charged with reference to the Monthly Average Portfolio Value, which is the total sum of the daily portfolio value divided by the number of calendar days of the month.

We do not charge you anything other than Monthly Account Fee. However, if you transfer your fund holdings to other investment fund accounts, an Administration Fee will be charged for your transfer-out instruction. The Administration Fee would be calculated by following:
Number of Transfer Out Units x Latest Unit Price x Exchange Rate (if applicable) x 1.5%

The Monthly Account Fee for the current month will be debited from your selected HKD account under the relevant Integrated Account on the 8th calendar (the "debit date") of the next month. If the 8th calendar day is not a business day, the debit date will be the immediate business day after the 8th.
Please be reminded to ensure there is sufficient available balance in your selected HKD account on the debit date for payment of the Monthly Account Fee. If there is insufficient available balance in your account to pay such fee, the Bank may debit the relevant amount from any of your account(s) held with the Bank and in such case, foreign exchange at the rate as determined by the Bank may be involved.

Yes.  An e-Alert will be sent out on the 5th calendar day of each month. You will be automatically opted in for this reminder service.

If the Monthly Account Fee is not debited successfully, an "Unsuccessful Debit of Monthly Account Fee" email will be sent out on the 15th calendar day of the relevant month.

Need more help?
Remarks
  1. Not all of the investment funds that are distributed by Hang Seng Bank Limited (the “Bank”) are available here. Only specific funds are available for subscription with this account. If you are looking for other investment funds or investment products, please visit our branches or our websites for more information. In respect of the investment funds available for subscription with this account at the moment, they are provided by the Bank’s wholly owned subsidiary, Hang Seng Investment Management Limited.
  2. Investments involve risks.